Finding Your Bra Fit in Your 50s

Today we have a guest post from one of our customers (not featured in the picture above) who has had a bra revolution and awakening in her 50s. This is something we encounter every week as women who have never had access to bras over a DD cup start to discover they have options that can make a huge difference to their life.

"I am 58 years old and have worn a bra every day for the last 47 years so you would think that I know what I am doing when it comes to buying a bra. Not so! My Mom chose my first bras because I developed so young so I just went along with the beige contraptions she gave me. In my teens I got a weekend job and bought bras I thought looked nice but didn't really fit. By the time I got into young adulthood I felt like my boobs were out of my control.

In my twenties I had my children and my boobs ballooned which meant I had zero choices for a correctly fitting bra (I probably needed something like a 32HH, which I'm sure didn't exist at the time, but I sure wasn't in that size, more like a 42DDD). We had very little money during those early years and raising a young family meant I wasn't thinking about finding better bra fit so I just struggled on in badly fitting, beige bras. This went on for so long that I just believed all bras were uncomfortable and ugly.

Spending years in the wrong bra size has resulted in both my shoulders having deep grooves which will be a permanent reminder of my lack of care and knowledge when it came to choosing bras. Before I knew it, menopause arrived and I had another shift in the size and shape of my boobs which left me loathing my boobs all over again. Thank goodness at this point one of my friends stepped in and said that she had done a Skype Fitting with Butterfly Collection and felt good in her bras for the first time in her life. I was really nervous about talking about my bra fit with a stranger but Claire's advice was friendly, easy to understand and life changing! I found out I was a 36J or 36JJ depending on the style. It took a little while to get my head around these new sizes - I'd never heard of a 36JJ before. Once I tried on a 36JJ Elomi Eva (4 band sizes smaller than the 44G I had been wearing) it was a HUGE REVELATION! 

In my 50's, I have discovered that I still have a decent set of boobs that look good in the right bra and make me look more put together. I have always been 'top heavy' but now they look more in proportion to the rest of my body because my new bras actually make me look a bit smaller - maybe that's because they're higher on my body and more contained. All of that is great and beneficial to my breast health but on top of that I get to wear bras in gorgeous colours and fabrics for the first time in my life.

"It takes a very long time to believe that you deserve great lingerie even though you are not in the first flush of youth."

I have been told that I have good strong thick hair. I like to look after it and have it cut and styled regularly to keep it that way. Only in my 50's did I realize that I could apply the same criteria to my boobs. It takes a very long time to come to beleive that you deserve great lingerie even though you are not in the first flush of youth. It also takes a time to allow yourself a bra treat just because you like the colour or the style and not because you have just thrown out something you have worn for far too long. So now I have bras for work and bras for different clothing rather than a 'one size fits all' type of bra. I love what I wear beneath my clothes now and it makes me feel 50s fabulous!"

Bra Fit Tips for Soft Breasts

The density of your breast tissue can make a big difference to your bra fit. Today we're focusing on soft breast tissue. You might think all breasts are soft but there is an easy way to distinguish between firm and soft breast tissue.

Firm breasts have a defined shape and need a bra that is as close to their shape as possible to get good fit (the most common problem is finding a cup size that fits but the style cuts into your boobs making it look like you're spilling out). Soft breasts are very fluid and tend to pour into a cup. They can flow sideways, vertically down, over your center gore and they can struggle to fill the top part of a bra. Soft breast tissue also jiggles a lot more and can slide around inside your cup if the fit isn't spot on. You can also find that soft breast tissue wrinkles as there isn't as much fatty tissue in the upper layers of skin.

There are lots of reasons why breast are, or become, soft. Genetics is a big player here, breastfeeding, weight gain or loss and simply getting older are some of the major factors. Soft breasts have less firm fat and collagen in them than firmer breasts. If you think about breast fat and collagen as internal scaffolding then it makes sense that dense, firm breasts can retain a lot of lift and shape even without a bra. Soft breasts, on the other hand, need more support because they can't lift themselves up. Here are some bra fit tips for soft breasts:

The medium height gore and cup shape of Eva have been a huge success for heavy, soft breasts in bands 34+

Fit Tip #1
Look for bras with a medium to tall gore that will keep your breasts separate from one another.

Dessous has been a popular choice for our clients with soft breasts as the seams are soft and the sides are tall

Fit Tip #2
Bras with tall sides (the piece of fabric coming down from the strap) are good for side heavy soft breasts. However, avoid bras with an inside side sling because they can cause a ridge in your breast tissue. If you love the bra you can always cut out the inner sling which is bisecting your boob.

A structure lower cup and stretchy upper cup like Envy by Panache can work really well

Fit Tip #3
Stretchy fabrics can be your friend (especially in an upper cup where you might struggle to fill) but you also want a bra with some structure to minimize the bounce. 3 or 4 part cups with a firm lower cup and stretchy upper cup can work really well.

A molded cup like Wacoal's Basic Beauty can be useful for breasts that dent easily

Fit Tip #4
Some women find that any seams create ridges in their breasts and so need molded cups. Be aware that you might get some hollow space at the top of the cups (especially near the strap) but this isn't terrible for fit.

While there is very little you can do to change your breast tissue density (outside of surgery), remember that breast tissue skin is like any other part of your skin, it benefits from good moisturizing and sun protection. So get the girls lathered up with some SPF and lotion!

As with all things boob, no one solution fits all so if you have questions about soft breast tissue fit then ask them in the comments below and we'll answer as best we can xx

Why Some Bras Will Never Fit You

Lots of women will say they know their bra size but can never find a bra that fits. Two things are usually going on here; either they really don't know their size (most commonly their band is too big and causing the bra to move around) or they keep trying on the same style of bra. The shape of your bust and the density of your breast tissue means that some bra styles simply will never fit you. Don't despair though, knowing which styles work for your breasts and give you the look you're after the easier it will be to find the right bras.

Related Article: How age affects your bra fit.

Lots of women have only ever tried on bras at big lingerie retailers like La Senza and Victoria's Secret. They try their correct size (rare for the full bust women in these places but not impossible) and find that the bras don't fit them. The problem here is that the majority of bras in these stores are molded styles and despite all the colours and trims, they are all based on just a few design patterns. If this pattern of molded cup doesn't fit your shape then it doesn't matter which size you try on, it will never feel quite right.

Molded Bras Aren't Your Only Option
It's important to break out of a one style trap and try several different styles of bra in your size so you can figure out which ones feels the best and gives you the shape you're after. I know that molded cups are so popular because they offer a smooth look under t-shirts and disguise your nipples but you can get these benefits from other styles too.

Delphi is a seamed bra with the discretion of a molded cup

Most seamed bras have flat, discreet seams that aren't noticeable under clothing. Some seamed bras are made of light foam material that disguises your nipples like a molded cup but aren't as rigid so fit to your shape better (Delphi and Medina are great examples of this style).

Related Video: How Seams Affect Your Bra Shape

Which Bra Styles are Available for Full Busts?
It's a good idea to try out bras in lots of different styles (make sure you know your size range first). Here are the most common full bust styles:

Full Cup Bras have full coverage so they come up higher on your breasts and tend not to emphasize your cleavage. This style gives a lot of stability and many women choose to wear this style during the day when they are busiest as the support is comfortable and reliable.

Serenade is a full cup bra because it encases the whole breast

Molded Bras have either a rigid or soft cup (they both seamless, the rigid cups are usually a little thicker). Molded bras can be very supportive and give a lovely shape. Just be aware that rigid cups can't bend to your shape, your breasts have to form to the shape of the cups rather than vice versa.

Profile Perfect is a soft molded cup so the cup can form to your body more easily

Vertical Seamed Bras combine the best of both worlds; the flexibility of the softer cups with the support and shape of seams. Vertical seamed bras can give lots of lift and accentuate cleavage.

A vertically seamed bra like Medina gives you lift and accentuated cleavage

Balconnete bras have a wider neckline and are lower at the front than a full cup bra. They are often seamed with three or four sections to give your breasts shape and support. An ideal solution for lots of women who want support without too much material or bulk.

A balconette bra like Lucy gives you the support of seams with a less full cup and wider neckline

Before you decide that bras simply don't fit you make sure you have explored all the options that are out there for you. Besides the ones listed above there are plunge, strapless, multi-way, wirefree, sports bras, nursing, mastectomy and vintage styles like cone bras. The style of bra can make a huge difference to your comfort, for example, if you're short, look for bras with straps that are fully adjustable (like Lucy from Cleo) or if you have sloping shoulders look for styles with the straps closer together (like Dessous Neon from Claudette). Your bra should be working with you, not against you.

If you have a particular question about which styles are right for your body you can email your details to support@butterflycollection.ca or use our Free Size Consultation. xx

Video - How Bra Seams Change Your Breast Shape

The next installment of my video-blog (vlog) is live and this week I'm talking about how bra seams work to change your breast shape. I know that seamed bras are a bit daunting for some women so I hope this post will help you understand them a little better so you can consider trying one next time you're bra shopping.

Something I didn't get to mention in the video is that seams give your bra stability and keep your breasts in place. Some molded cups will cause your breasts to slide around inside them whereas a well-fitting seamed bra will keep your breasts in place. xx

How Your Age Affects Your Bra Fit

I fit women of all ages from young teens through to women who have seen lots of bras and lots of life. Larger breasts aren't the proclivity of the young, there are many older women who use our online bra fitting services because they have all the same problems finding D-K cup bras in regular stores coupled with the challenges of changing breast tissue and skin.

First of all a quick explanation of the difference between breast tissue and breast skin. Your breast tissue goes deep down and comprises glands, fatty tissue and ligaments. Your breast skin is the epidermis layer covering your breasts. The changes in your breast skin as you age can affect the way your bra fits, which styles will work for you as well as some other fit factors to take into account. Here's my simple guide to how your skin affects your bra fit through different decades.

Related Article: How to look after the ligaments in your breasts

Teens to Twenties
From the time you develop breasts and throughout your twenties your breast tissue and breast skin stays pretty much the same (unless you've experienced pregnancy, significant weight gain, weight loss or illness). Some women will find that their breast tissue is very bouncy and firm so they need bra styles that accommodate fullness all the way around the breast. Some styles may fit really well at the bottom and sides of the bra but cut too tightly across the top of the breast where the tissue is still full and firm. Balconette styles as well as cups with a fine edge (like the lace top panel on the Marcie bra above) are ideal for full, young breasts.

Scarlett Johansson has naturally full breast tissue at the top of her breasts. This is very common for lots of young women.

Aside from common skin complaints like acne, during the early decades your skin has a lot of natural collagen so it stays firm and smooth so you don't have to think about your skin when choosing a style. Only women with allergies will find that they need to think about their skin as well as tissue when choosing a bra.

Related Article: What difference the material of your bra makes to your skin

Thirties and Forties
During these two decades our skin begins to change as we produce less collagen (the naturally occurring protein that gives the skin strength) and less elastin (the protein that allows our skin to bounce back into place after stretching). The reduced amounts of these two proteins means that skin can start to look a little duller (as new skin tissue isn't being replaced as quickly) and you may notice some decrease in volume.

You can see here that with the right support you can have full cleavage but you may have naturally lost some volume at the top of your breasts over time.

If you've had children the gradual change may not be as apparent because the significant breast changes of pregnancy can reduce the volume of your breasts more obviously than the effects of reduced protein production.

If you've been wearing well-fitting bras through most of your life then your Cooper's ligaments (the ligaments behind your breasts) can still be in good shape so many women won't see pronounced drooping. However, lots of women notice that they are shallower through the upper part of your chest than they were in their 20s. This is completely normal. You may find that some molded cups leave you with a gap at the top of your breasts, this can sometimes be corrected by coming down a cup size. Otherwise, it's a good idea to look for non-molded 3-part bras that shape to the body (unlike a rigid molded cup that your breast has to fill).

Fifties and Sixties
The changes to your breasts during these decades can be as sudden and confusing as those we experience during puberty. There are two main things that happen to change your breast tissue and skin during this time. The Lymphatic System changes and slows down the rate at which your body can flush out toxins. This means that your skin can't get rid of the debris in the cells as easily (this is why you may notice more cellulite during this time as fat and toxin deposit settle under your skin.

The second big shift is the changes in estrogen production which reduces the plumpness of your skin and contributes to the skin on your chest and breasts starting to sag and wrinkle. While this doesn't sound like the most fun you can have on a Wednesday, it's also not the end of the world. With the right bra you can still have great shape and comfort.

Related Article: What life can do to your breasts and bra size

To counteract any loss of tension you should look for bras with vertical seams that will support a lifted look. When your breasts lose tension they tend to spread east and west. To corral your breast tissue back into a forward position you need a seamed bra with a supportive side panel which moves the breast tissue forward like the Lucy bra above.

As we get older the skin over our breasts becomes less plump and softer.

As the skin on your breasts begins to wrinkle it's important to put your bras on correctly. Women of every age ought to sweep their hands over each breast when it's inside the cup to ensure that no tissue is trapped against the wire and the tissue is settled comfortably in the cup. In addition to this movement you may also find that you need to smooth the skin away from the gore and into the cups. Press against your gore with your left hand then with your right hand smooth the skin of your left breast away from the gore and into the left cup. Repeat on the opposite side.

Seventies onwards
Many women experience changes to their bone density in later life and this can affect your bra fit if your ribs and shoulders become painful. Because bone changes (like osteoporosis) can affect your flexibility it can become more difficult to put on your bra. Ideally you want a front-fastening bra so that it's easier to put on, however, there simply aren't enough front fastening bras for women with large breasts. I hope this is something we see changing in coming seasons.

Look for bras with wide bands and wide straps so that the weight of your bust is dispersed over a wider area. This will relieve tension. Wire-free bras can also reduce the pressure and even though the shape will be different from a wired bra the support is equal.

I have lots of customers who rely on the Enell sports bra for support and comfort as it's front-fastening, wire-free and incredibly supportive.

I hope some of this information helps you understand your bra fit better. Your breasts will inevitably change over time but by understanding what's happening to our bodies and knowing how it affects our bra fit will keep us in great bras at every age. The bras that suit you best may change with time but you can have lift and comfort throughout your life. xx

How do you Support Full-Busted Teenage Daughters?

My Mum and I have a long history of BooB chats!

I am contacted almost every week by concerned Moms whose teenage daughters have larger than average breasts. Their concerns are “how do I keep up with her changing size” “where can I find affordable, supportive bras” and “how do I emotionally support her through these body changes and other people’s reaction to her”.

Firstly, you’re a great Mom for taking an interest in the breast welfare of your daughter. I've talked before about how instrumental my Mum's bra approach was to strengthening my self-esteem. Developing communication and awareness with your daughter about breast health, self-esteem and bras has a lifelong benefit so thank you to every Mom who gets in touch with us.

A teen's self-consciousness can prevent her going to a professional bra fitter. If you have a good relationship with your daughter you can help measure her at home or teach her how to measure herself by giving her a demonstration on yourself. If you’re seen to be comfortable with your boobs and know how to measure yourself, it will give your daughter confidence. Our Bra Size Calculator is also a good tool for young girls as it walks them through how to measure.

During her growth period your daughter should measure herself, or be measured, every 3 to 6 months. This may seem like a lot but the changes can be a whole cup size every three months and being in the wrong bra (spilling out of it) can be embarrassing for a young girl.

A bra like Lucy is supportive, affordable and age appropriate

Lots of Moms think that they need to get their daughters into sports or minimizer bras to disguise their size. I NEVER recommend minimizer bras as they are harmful to the breast tissue and give the wearer a spread-out look that makes you look much bigger than you are. I recommend that teenagers should have a good sports bra but day to day bigger busted teenagers should wear well fitting bras.

Cost is of course a factor when children are growing into young adults. If your daughter is up to a D cup you can find great sales at the Bay or Nordstroms (their fitters are by far better than other high street stores). If your daughter is over a D cup then online stores like ours offer money off coupons all year round, just email them and ask for their recent discounts. The expense is a huge consideration, but the emotional foundations you lay down for a young woman by ensuring she is in the right bra last a lifetime.

Despite their protests at not being understood, teenage girls are looking to their Moms to learn about body image. In one of the saddest reports I’ve read this year, children as young as six were criticising their bodies and wanting to be thinner. Teaching your daughter that her body is beautiful and something she should cherish and look after is the best defense against the onslaught of media and peer pressure.The sudden emergence of boobs is a weird thing (I went from braless to a 32C in 6 weeks!) but with communication and reassurance at home you can make it easier for your daughter to transition from girl to woman. xx

How Life Can Change Your Bra Size

Lots of women don’t regularly check their bra size because they don't feel that their boobs have changed. One woman told me that she’s been a 38E since she was 16; at 39, two children and a divorce later she was surprised when I told her she was now a 36G. If you’re honest, how often do you check your bra size? 

You may feel that your body hasn’t changed much but you’d be surprised at the number of things in life that can affect your bra size. Your body can change shape without you even realizing it and this is often the result of changes in your life. We’re aware of the changes that occur with dieting or having a baby but there are other things that can affect your size:

1) Emotional Strain and Grief

No one’s life is without sadness at some point and this deep emotional state can have very real physical effects on your body. I have spoken to women after coming through a mourning period, or significant emotional change like divorce, who find that their bodies have changed. 

It’s unrealistic to think that you can be vigilant about your bra size when you’re processing emotional trauma, however, when you begin to emerge from the sadness, it’s important to give your body the support it needs. Weight loss or weight gain through this time may include some muscle change so your boobs can be very different. It will make it easier to resume regular life if your body is supported and comfortable. It’s worth speaking to a bra expert about appropriate styles if your body shape has changed.

The Enell Lite is perfect for recovery

2) Surgery and Illness

You don’t need to have experienced a breast related illness or surgical procedure for it to have an effect on your boobs. Medications and surgery can have a very direct effect on your bra size; some medications cause water retention which can result in a bigger bust size. 

The most important thing to remember during these times is that your body needs support to recuperate. It may be the case that going without a bra for a while is a good idea and when you’re back on your feet you may want a softer bra like the Enell Lite pictured above while your body is still tender. There are post surgical bras available for you to wear after breast surgery. These can be worn day and night and give you gentle support while you heal. 

  

3) Menopause

As you stop producing as much oestrogen, progesterone and prolactin the glandular tissue in your boobs stops swelling and reducing through each menstrual cycle. 

Most women find that their boobs become less dense during menopause and this reduces their overall bust size. However, for about 20% of women the menopause results in an increased bust size as the fatty tissue inside your breasts increases. Either way, you’ll want to keep an eye on your measurements (our bra size calculator is an easy way to follow your size changes) and buy bras accordingly. The menopause can also make your boobs very tender or even sore. If this happens it can help to wear seam-free bras that reduce irritation but keep you supported.

Your body needs different support depending on the time and events in your life. Finding the right style and size of bra will help you to feel more comfortable physically and emotionally. If you have any questions about the kind of bra you need during different stages of your life you can email our support team at support@butterflycollection.ca  xx

A Boob Thank You for Mother’s Day

My friends know that I am a big fan of my Mum (fondly referred to by many as “The Sue”) not only do we look and sound very similar; she’s also one of the funniest people I know. If you’re a regular reader then you’ll know that The Sue was a significant figure in my decision to start selling bras for full bust women in Canada. I wanted to give other women the feeling of pride about their curves that my Mum gave me. With the UK Mother’s Day coming up I wanted to share with you some of my favourite Boob Stories as the daughter of a big bosomed legend!

As I’ve talked about before, my first bra shopping trip with my Mum was a distinctly grown up affair where we went into town, just the two of us, and stopped for lunch (like ladies do!) She didn’t rush me and talked about how becoming a woman is a wonderful thing but that being descended from busty Welsh women it was likely I’d grow to need some hefty bras. That being the case I should ALWAYS have the bras that I felt great in. Never scrimp on being well supported and feeling good in your bra – good advice! My Mum introduced me to a fabulous bra fitter, Jill who is still my bra fitter! 

The reality of being big-boobed is that it’s pretty funny at times. On my first date with Mr Butterfly I dropped popcorn down my cleavage and dare not retrieve it until we’d parted ways. I called The Sue to tell her and she said “a lady never flinches when she has trapped food in her cleavage!”  On another occasion I was telling my Mum that I’d reached across the lunch table and knocked a bottle of ketchup over with one rogue boob, she told me it was genetic as she’d reached over the breakfast table to pour out more coffee then leaned back in her chair to find a jam lid stuck to her boob!

I’m very fortunate that I’ve got a 24/7, 365 days a year cheerleader who reminds me that life’s a funny ol’ game and that boobs are worth a chuckle now and again. Keeping a sense of humour about boobs, has helped me to stay happy and confident about my shape. Thank you Mum for all your support, in oh so many ways! Love you xx

How to Buy the Wrong Bra

It's very easy to buy the wrong bra but by pinpointing which Bra-Buying mistake you make you can learn how to change it!

1. The Big Band Brigade
This is the most common mistake. Buying a bra with a huge band that gives you no support. Women do this because they think that a firm fitting band is uncomfortable – it’s only uncomfortable when you’re in the wrong cup size. The most common size mistake I see is women in a 36C who should actually be in a 32E. Why is this? Because most high street stores don’t offer E+ cups and so women force themselves into what’s available.

The biggest ailment that comes with wearing the wrong band size is the band riding up at the back (giving you back fat) straps digging into your shoulders, straps slipping off your shoulders, wires digging in you at the sides and your boobs spilling out at the front. Measuring yourself regularly (or getting measured somewhere reputable) will get you a step closer to the right bras. If you're not sure what size range you should be looking for our Bra Size Calculator can help.

2. The Never-Changing Story
Ask yourself if you want the same hairstyle now as you had 10 years ago, or the same wardrobe, or makeup. If the answer is no then why do you think you should be in the same underwear? We all change with time. Our skin, weight and hormones all play a part in our changing shape. This doesn’t mean you can’t look phenomenal in lingerie, but it does mean you need to adapt your bras to your changing shape. At the very least you should be getting re-measured every year and more often if you are pregnant, experiencing weight-gain or weight-loss or going through the menopause. This isn’t just aesthetics; you can feel physically much better in the right sized bra.

3. Style Counseling
If you’re shopping on the high street and don’t have access to a store that carries a full range of sizes, not only are you squeezing into the wrong size, you are most likely in the wrong style. The bra industry is constantly trying to push-up, deep plunge and volumize smaller boobs with styles that are not designed for ladies with their own oomph! Your natural curves are heavier than the average 34B and so you need styles designed with better support. Every busty girl should have at least three supportive everyday bras that keep her boobs firmly in place. You should have a sports bra designed for busty women. Beyond that you might need a strapless bra, a plunge bra and I believe every woman should have at least one set that makes her feel beautiful and special!

Things you will discover in the right underwear
1. You’re figure is different. The right bra should lift your bust so that your nipples are exactly half way between your shoulder and elbow when stood looking in a mirror. This bust line makes your waist more pronounced showing your curvaceous figure.

2. Your clothes will fit better. Wearing the wrong underwear makes everything you put over the top of it look wrong. With the right foundations anything you put over the top will look more polished.

3. You wont be uncomfortable or in pain. Being free from these two things can revolutionize your life making you happier and more confident.

I hope you can figure out which bra shopping mistake you've been making and start your journey towards better fit. xx